Privacy policy.

Information you provide

When you contact us, request a quote, schedule service, or out any form on our website, we may collect your name, email address, phone number, home or business address, and any other information you voluntarily submit.

Information collected automatically

When you visit our website, we automatically collect certain technical information including your IP address, browser type, operating system, referring URLs, pages viewed, and the date and time of your visit. This information is collected through cookies and similar tracking technologies.

Call recording

When you call us, your call may be recorded for quality assurance, training, and service improvement purposes. You will be informed if a call is being recorded.

We use the information we collect to:

• Provide, schedule, and manage HVAC services you request
• Communicate with you about appointments, estimates, and service updates
• Send promotional offers, maintenance reminders, and newsletters (with your consent)
• Improve our website, services, and customer experience
• Process payments and manage billing
• Comply with legal obligations and enforce our terms
• Respond to inquiries and customer service requests

By providing your mobile number and opting in to receive text messages, you consent to receive automated marketing and transactional SMS messages from Pro-Tech Heating & Cooling at the number you provided. Message frequency varies. Message and data rates may apply.

Opt-out (STOP)

You can opt out of receiving text messages at any time by replying STOP to any message. You will receive a confirmation that you have been unsubscribed. After opting out, you may receive one final message confirming your opt-out.

Help

For assistance, reply HELP to any message or contact us at (616) 303-7436 or [email protected].

Carrier support

Carriers are not liable for delayed or undelivered messages. Supported carriers include but are not limited to: AT&T, T-Mobile, Verizon, Sprint, and others. T-Mobile is not liable for delayed or undelivered messages.

We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following circumstances:

• Service providers — trusted vendors who assist in operating our website or conducting our business (e.g., scheduling software, payment processors), under confidentiality agreements
• Legal requirements — when required by law or to protect the rights, property, or safety of Pro-Tech Heating & Cooling, our customers, or others
• Business transfers — in connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction

Our website uses cookies and similar technologies to enhance your browsing experience, analyze site traffic, and serve relevant advertisements. You may configure your browser to refuse cookies; however, some features of our site may not function properly without them.

Google Analytics (GA4)

We use Google Analytics 4 to understand how visitors interact with our website. GA4 may collect data such as page views, session duration, and demographic information. You can opt out using the Google Analytics opt-out browser add-on or via your Google account settings.

Meta Pixel & other advertising

We may use Meta (Facebook) Pixel, Microsoft Clarity, and similar advertising tools to measure ad performance and deliver relevant ads. These services may collect data about your activity across websites. You can manage ad preferences in your browser or through the respective platform settings.

Portions of our website content may be created, enhanced, or optimized using artificial intelligence (AI) and large language models (LLMs). We maintain editorial oversight and ensure accuracy to the best of our ability. For transparency, we provide an llms.txt file at /llms.txt that describes our use of AI tools. AI-generated content is intended to inform and assist visitors and does not replace professional advice.

We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These include SSL encryption, secure data storage, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, maintain our business relationship with you, comply with legal obligations, resolve disputes, and enforce agreements. When information is no longer needed, we securely delete or anonymize it.

You have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your personal information (subject to legal obligations)
• Opt out of marketing communications at any time by unsubscribing from emails or contacting us
• Request a copy of your data in a portable format

California residents (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with additional rights: the right to know what personal information we collect and how we use it, the right to delete your personal information, the right to correct inaccurate information, the right to limit use of sensitive personal information, and the right to non-discrimination for exercising your privacy rights.

Do not sell or share my personal information (California)

We do not sell your personal information as defined under the CCPA. We do not share your personal information for cross-context behavioral advertising in a way that constitutes a "sale" under California law. California residents may submit a request to opt out of any future sale of personal information by contacting us at [email protected] or (616) 303-7436.

Other state laws

Residents of other states (e.g., Virginia, Colorado, Connecticut, Utah) may have similar rights under applicable state privacy laws. To exercise any of these rights, please contact us at the information provided below.

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will promptly delete it.

For questions about this Privacy Policy, to exercise your privacy rights, or to submit a request, please contact us at the email, phone, or address provided in the contact section below.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will post the revised policy on this page with an updated effective date. We encourage you to review this policy periodically.